Sales professionals will tell you that the competition in the industry has skyrocketed and businesses are looking for different ways to improve their numbers. The top 10 AI sales tools we will cover in this blog are geared towards sales professionals like you and this is not just about which platform is the best. In fact, some of the items on our list serve completely different functions and you can make them part of your workflow to enhance your sales process. Majorly, the sales process itself has to be looked at holistically because regardless of how good your skills are you can only close deals if your prospect actually speaks with you. Getting a lead to the status of a customer is hard on its own but today it is even more difficult to get the leads.
This is why our top 10 AI sales tools matter because they were created to help sales professionals enhance their sales process itself and actually land leads before you can convert them without you having to create your own AI agent. But with the power of AI things are a bit simpler and you can enhance your sales process to a great extent by automating tasks, perfecting your pitches and everything in between. There are even AI tools out there that can follow up with prospects and write detailed and engaging emails for them at the click of a button. But what these top 10 AI sales tools accomplish is that they make your sales force more strong and help them remove mundane tasks from their plate and provide support.
Let’s get started.
Why Are The Top 10 AI Sales Tools Important To You As A Founder?
Now, in 2025 we’re not going to pretend like everyone’s excited about AI because there are plenty of people out there who fear it. Some people even go as far as to say that they are completely against AI. However, founders who have products or services to sell cannot do that. You have to learn about these top 10 AI sales tools because if you’re not then your competitors definitely will and a lot of them are already building custom AI tools with an AI development company. What you have to understand is that the role of these tools is not to take anyone’s jobs away or to enable you to work just with these tools. Absolutely not. The reality is that these tools can only help you speed up or streamline your sales process so that you can make the most out of what you already have.
For example when you’re using an AI powered database aggregator like Apollo you’re not really gonna be able to allocate one sales rep, give them the tool and expect them to do more than 5 reps. No top 10 AI sales tools will be able to do that.
But your sales rep will be able to shorten their lead generation process to an hour and a half or even minutes instead of let’s say 5 hours. AI tools give you the power to do more but not eliminate the work itself. The most you can eliminate is perhaps the repetitive tasks like follow ups and email scheduling which does take a lot of things off your plate but you will still have to put it some elbow grease. But with that said let’s go right into our list.
1. Hubspot
In our top 10 AI sales tools list you can’t go without looking at Hubspot when it comes to inbound marketing and sales platforms. In the past few years Hubspot has really emerged as a strong tool for customer relationship management (CRM), marketing automation and sales processes.
And amazingly but not surprisingly Hubspot now features a lot of AI features which is a must have for any business looking to enhance their sales processes. In a world of products just boasting about AI with not much of substance available Hubspot stands tall with amazing features built through generative AI development like predictive scoring, content optimization and chatbots which are designed to improve your customer engagement and conversion rates.
Pros:
- In our list of top 10 AI sales tools Hubspot gives you a very user friendly interface which would suit businesses of different sizes.
- It has multiple tools for businesses to streamline their marketing, sales and service pipelines.
- Hubspot can also integrate into various third party applications.
- Their knowledge base is also very extensive and gives you access to educational resources and customer support.
Cons:
- Costs have to be considered because some advanced features may only be available in higher subscription tiers.
- There might not be a lot of room for customizations and may only be available in other specialized platforms.
- Some users have the feedback that their reporting functionalities could be a bit more flexible.
Website: www.hubspot.com
2. Salesforce
There cannot be a top 10 AI sales tools list without Salesforce and the reasons are probably obvious. Salesforce stands tall as one of the if not the leading CRM platform out there.
They have now added a useful AI suite called Einstein which can help you access AI powered insights, automate tasks and enhance decision making processes seamlessly. Salesforce also provides a lot of other features through their Einstein AI suite which include predictive analysis, automated data entry functionality and personalized customer interactions to give you a solid sales process. The other thing about Salesforce is that it is highly customizable and you can find Salesforce developers to tailor it to your business. Truly an exceptional item on our top 10 AI sales tools list.
Pros:
- You can customize it to a great extent and make it suit your business.
- Many enterprises of different sizes use Salesforce for their sales processes.
- Their ecosystem is massive as you can expect and come with a host of different integration options with third party applications.
- The advancements they have introduced with AI should tell you something and they regularly roll out updates and innovations.
Cons:
- Since Salesforce is majorly geared towards enterprises the complexity of the user experience may warrant a steep learning curve.
- Salesforce is on our top 10 AI sales tools because of their quality but with that quality comes a premium pricing which may be counterintuitive if your goal is to reduce the AI agent development cost.
- The customizations you are able to do with Salesforce is enormous but you will need dedicated resources to accomplish this and also will take some time.
- Also keep in mind that for highly advanced configurations you will have to depend on third party consultants.
Website: www.salesforce.com
3. Apollo AI
When it comes to sales intelligence and engagement you can’t really disregard Apollo. Apollo has made it to our top 10 AI sales tools list because they are one of the sales intelligence providers out there that has leveraged AI to give you some amazing capabilities.
The platform now has AI which can help you streamline your prospecting process, as well as outreach and lead management. You can find many interesting and useful features on Apollo like email sequencing, lead scoring and analytics which can help you optimize your sales strategy. Apollo started out as just a platform that gives you access to databases and many sales professionals used it but now it has turned into an all in one sales intelligence and engagement platform and gets the number 3 spot on our top 10 AI sales tools list.
Pros:
- Apollo is a great AI tool for SDRs because it has a vast contact database of over 275 million contacts and 73 million companies.
- You get very useful functionalities for sales engagement like for example email sequences and A/B testing.
- Their interface is highly user friendly and has high ratings for ease of use which means that you can put Apollo to work regardless of what stage your business is at with not as big of a learning curve for your sales professionals.
- They also provide you with flexible pricing and you can move up into higher pricing tiers as your business grows.
Cons:
- Like any top 10 AI sales tools the accuracy of the data they provide can vary because.
- Since they have positioned themselves as an all in one tool for sales and marketing automation their integration options with other tools may be a bit limited as compared to other platforms.
- The responsiveness of their customer support can be a little inconsistent at times but the user friendly interface takes care of most things.
- Like anything in software you may find occasional glitches and downtime here and there.
Website: www.conversica.com
4. Outreach
Outreach is a similar platform to Apollo but they have a spot on our top 10 AI sales tools list because of how useful their AI tools are. Like Apollo Outreach is also a sales engagement platform which also has AI powered features for automating and optimizing communication workflows which allows your sales teams to engage your customers more effectively.
Their features include AI powered predictive analysis, automated outreach sequences and performance tracking. Many sales professionals do not limit their capabilities to just one platform because no platform out there can provide you with everything you need to make your sales process easier. Which is why Outreach is a great tool for your business to have and gets a bright spot on our top 10 AI sales tools list.
Pros:
- Outreach is great if you want robust automation capabilities to streamline repetitive tasks.
- They also provide you with comprehensive analytics which can help you find insights into customer engagement metrics.
- Another great thing is that you can easily integrate Outreach into various CRM software and communication tools.
- Even if you have a busy team the user interface is very friendly so your reps won’t have to spend ages learning the tools.
Cons:
- Since they provide AI powered advanced features the pricing may not be suitable for smaller businesses.
- Like some of the other items on our top 10 AI sales tools list Outreach does not have a lot of customization options in specific areas.
- The interface is highly friendly but it can take some time and resources to initially set everything up.
Website: www.outreach.io
5. Seamless AI
Seamless AI is a great tool for lead generation and with the power of AI it has turned into a well sought after tool by sales professionals. It uses AI to provide you with real time data on prospects which also includes contact information of key stakeholders and insights about companies across the globe.
As one of the top 10 AI sales tools Seamless AI can help you accelerate the prospecting process and enhance data accuracy, seamlessly. If that wasn’t all, unlike some of their competitors Seamless AI also provides you with a free tier which is great if you have a smaller business or startup and don’t have a lot of budget to spend on tools like this and their product is built using the best AI development frameworks.
Pros:
- Since they provide real time data it can be very helpful for ensuring that you get up to data contact information of key stakeholders of a company.
- They have a very user friendly interface so you don’t have to spend a lot of time training your sales reps.
- Like many others on our top 10 AI sales tools list Seamless AI also integrates easily with popular CRM platforms so you can easily streamline your workflows.
- And yes the free tier is a great thing for startups and smaller businesses that want to get started without breaking the bank.
Cons:
- Some users have felt that the data accuracy to be inconsistent at times which may require manual verification.
- Compared to other sales oriented tools they don’t offer many advanced features.
- Customer support may not be as responsive as some of the other platforms but you can get started for free.
Website: www.pandadoc.com
6. Zoominfo
Let’s zoom into Zoominfor for a minute for our top 10 AI sales tools list because they are also a sales intelligence platform with AI to help you find detailed information on businesses and professionals. Their features which when coupled with their powerful AI system can help you approach prospecting and marketing in a much more targeted manner.
The great thing about Zoominfo is that it provides you with features which include vast contact databases for finding information about professionals and companies, intent data to enhance your prospecting and engagement tracking tools to create solid sales and marketing pipelines.
Pros:
- One reason Zoominfo is on our top 10 AI sales tools list is because they provide you with an extensive and comprehensive contact database.
- Their intent data is especially remarkable because you can identify prospects who are actively looking for solutions.
- You can also target prospects much better using their advanced filtering options.
- They update their databases regularly which ensures that the data is relevant and current.
Cons:
- With such amazing features comes a higher price tag which might be a barrier for smaller businesses with limited budgets.
- Their interface may not be as user friendly as some of the other names on our top 10 AI sales tools list so you will have to spend the time training your sales teams.
- It’s also a good idea to verify data manually once because no platform can guarantee 100% accurate data.
- Their software also is not supported by some CRMs which could be a barrier if you use some of them.
Website: www.zoominfo.com
7. Clari
Clari is a little different from our other picks because it is a revenue operations platform which is also AI powered. They use AI to give you insights into sales pipelines, help you forecast accuracy and track team performance.
Their major aim is to help businesses improve their sales execution and predictability. Like many of the other names on our top 10 AI sales tools list Clari also works best when you use it along with other tools and can be a great advantage for your sales teams. That along with the fact that their interface is so user friendly you can improve your sales process to a great extent with Clari.
Pros:
- A great tool to enhance your forecast accuracy using AI powered insights.
- Clari allows you to get visibility into your sales pipelines and the activities of your team.
- You can also integrate Clari with various CRM platforms seamlessly.
- Their dashboards and interfaces are also very user friendly which makes it easy to interpret data making them a strong contender on our top 10 AI sales tools.
Cons:
- Again the advanced features come at a higher price tag so Clari might not be accessible to you if you have a small business or startup.
- Although the platform is quite user friendly, advanced features may still have a bit of a learning curve.
- The platform is a bit data dependent which means that the accuracy of data depends on the quality of input data.
- You might find a little bit of difficulty customizing the platform to suit your needs.
Website: www.clari.com
8. People AI
People AI has a strong spot on our list of top 10 AI sales tools because it is a very powerful revenue intelligence platform which has AI features enabling you to analyze data about sales, marketing and customer success. The great thing about People AI is that it aims to help businesses optimize their revenue strategies and improve productivity across your teams by delivering actionable insights.
People AI is a great choice if you want to identify engagement trends, track pipeline health and provide coaching recommendations based on performance data. This makes it easy for business to switch to being data driven and the optimizations for your business allows you to improve your revenue efficiently.
Pros:
- Among our top 10 AI sales tools list People AI is a great choice if you want to use AI driven insights to improve your team’s productivity and decision making.
- It seamlessly integrates with popular CRM tools and marketing platforms.
- It also allows you to monitor your pipeline health and engagement trends using advanced analytics features.
- You can also enhance your sales team’s performance using their exceptional coaching tools.
Cons:
- The tool has substantial data requirements if you want to generate actionable insights.
- It can be expensive if you are a startup or small business because of the advanced features available.
- It is a platform on our top 10 AI sales tools that may have a bit of a steep learning curve to use advanced features.
- There may be some integrations that could require additional setup or customization work which may require an AI development company.
Website:www.insidesales.com
9. Regie.ai
Regie AI is a specialized software because it can help you create AI powered content for your sales and marketing teams. Things like automating personalized emails, sequences and social media posts is easy with Regie and it allows your teams to focus on higher value tasks.
Another reason why Regie is on our top 10 AI sales tools list is because they have trained their AI models on sales specific data which ensures that the content you generate are relevant and makes your outreach efforts more effective.
Pros:
- A great tool for automating content creation especially when it is repetitive when it’s for emails and social media.
- It has the ability to generate personalized messages of high quality for various channels.
- It has a very intuitive interface so your sales teams can easily get acquainted with it.
- They also bring regular updates for the platform which enhances it’s content optimization features.
Cons:
- It’s a great tool or our top 10 AI sales tools list but it can only create text based content and not multimedia.
- If you’re in a niche industry then you might have to do customizations to align it with your requirements.
- The AI generated content although is high quality you may still have to make manual adjustments to make sure that it aligns with your goals.
Website: www.regie.ai
10. Exceed.ai
Now we move on to our last tool but it is extremely powerful and is a conversational AI sales assistant which can help you automate your lead engagement. It is a powerful name in our top 10 AI sales tools list and uses natural language processing or NLP to interact with leads through various channels like email and chat.
It is so powerful that you can easily qualify leads and book meetings for your sales teams. It solves one of the biggest problems in sales which is the nurturing leads part and frees up your sales team to do what you really want. Close deals.
Pros:
- A great tool to qualify leads and to engage them with precision.
- It helps you reduce your response times so that you can improve your customer experience.
- Like other tools on our top 10 AI sales tools list you can also easily integrate it with popular CRM platforms to streamline your workflows.
- It also provides you with detailed analytics so that you can monitor lead behavior and interactions.
Cons:
- It is essentially a conversational bot so it does not have any broader capabilities for sales.
- Since it works to automate your lead engagement and qualification process you may have to customize it extensively for the initial setup.
- This tool is for businesses looking to significantly improve their customer experience so in terms of the pricing it might be out of reach for smaller businesses or startup teams.
- Like any item on our top 10 AI sales tools list the effectiveness of Exceed AI depends on the quality of input data.
Website: exceed.ai
Final Thoughts About Our Top 10 AI Sales Tools
Sales is a key process for your business’ growth and to stay competitive in today’s market you have to have the right set of contemporary tools. AI is an undeniable force in this space and using the right AI tools can help you automate your sales process, qualify more high quality leads and close more deals. However, these tools are not a panacea and you have to put in the work to close deals. But you can easily automate certain oftentimes time consuming parts of your sales process so that your teams can stay efficient and so that your customers get a great experience.
